The singer signs a limited edition collection for the brand she is testimonial of: feminine and strong, just like her.
A capsule collection composed of accessories of small leather goods in limited edition and a special bag, like the star who designed it and whose name it bears. Coach announced the launch of Coach x Selena Gomez, a new collection born from the collaboration with the talented singer and actress. There Selena Grace, the highlight of the capsule, reflects the American style of the star, who thought of a bag for everyday life. "I can't wait to wear it: it's totally versatile, perfect for day and night wear and can be combined with everything," said Selena.
The new it-bag features a hangtag with his signature and a patch sewn inside with his quote, "To be you is to be strong." Selena personalized the bag with a special message, engraved on the bottom in her own writing: “Love yourself first,” the English translation of the Arabic tattoo on her shoulder.
The bag is available in three colours exclusive: Selena Red, Selena Black Cherry and Selena White, and it is possible to accessorize it with the charms Selena Heart and Selena Star. Coach x Selena Gomez also includes Selena Wristlet and Selena Mini Skinny, available in the colors of the collection.
"It was really fun to create this collection with Selena and design cool and feminine pieces like her," revealed Stuart Vevers, Creative Director of the American brand. "In creating Selena Grace, we explored the qualities Selena wanted in a bag to make something that she felt belonged to her." The collection Coach x Selena Gomez will be available in Coach stores around the world, starting in 1 September 2017.