Table of contents:

Kat Von D Beauty: the launch in Italy, the hug to the fans
Kat Von D Beauty: the launch in Italy, the hug to the fans
Anonim

The line Kat Von D Beauty is finally available for purchase in Italy in Sephora beauty store and on www.sephora.it

To accompany the launch of the most anticipated make-up collection of the moment, Sephora animated the Milanese Design Week with some extraordinary events, including Kat Von D's hug to fans.

Multifaceted artist of Mexican origin, Kat Von D is one of the most famous tattoo artists in the world and founder of the brand that bears her name, a real hymn to self-expression, in full freedom.

kat-von-d-beauty-lancio-sephora-reportage-eventi-03

From the packs of the products entirely designed by her, to the formulations developed in the first person, everything in Kat Von D Beauty speaks ofpower and of creativity by Kat.

kat-von-d-beauty-lancio-sephora-reportage-eventi-05

To characterize the Italian launch of Kat Von D Beauty three important events who gathered fans who came to Milan from all over Italy to discover the new make-up line available only at Sephora.

THE SALE IN PREVIEW

In fact, on Saturday 1 April, after long weeks of waiting, the fans had the opportunity to buy in preview the products of the line in the flagship store in Corso Vittorio Emanuele in Milan and on Sephora.it, receiving the special bracelet that allowed you to meet Kat Von D in person in a special Meet N 'Greet in store, on April 8th.

gal8

KAT VON D AT THE DESIGN WEEK IN MILAN

One of Kat Von D's greatest passions and sources of inspiration is architecture, for this reason in the context of Milanese Design Week - in partnership with Interior - on April 4th a majestic installation inspired by the iconic lipstick was inaugurated Studded Kiss Lipstick.

istall

A giant lipstick in the beating heart of the Lombard capital, in the famous courtyard of honor of the University of Milan. A majestic and fascinating sculpture, able to impress visitors with its unique design and important interactive aspect.

In fact, the sculpture was accompanied by a virtual make-up and a large mirror that reproduced the kaleido effect and which prompted hundreds of people to post their reflected image on social media.

Senza titolo-1

Here Kat, accompanied by the Artistry Collective - composed of make-up artists Leah Carmicheael, Steffanie Strazzere, Tara Buenrostro and Kelseyanna Fitzpatrick - officially presented the impressive work to the world, including plays of lights, balloons and a skilful mix of rock music ' n'roll and classic. In fact, there was an orchestra made up of 50 elements ranging from Beethoven to I love Rock'n'roll.

kat-von-d-beauty-lancio-sephora-reportage-eventi-02

THE HUG TO THE FANS

To crown then the arrival of Kat Von D Beauty in our country the meeting of the star with the fans. In fact, Saturday 8 April - date of the national launch - fans equipped with KVD Beauty black bracelet they waited for the arrival of their heroine to be able to hug her.

It was a unique moment, full of energy, music and beauty. Kat welcomed the fans with open arms, infecting everyone with her enthusiasm, ready to immortalize every moment with souvenir photos.

Sincere smiles, long hugs and emotion: Kat's meeting with the beauty community was pure energy, without age, gender and ethnicity limits, in the perfect Kat Von D Beauty mood, one make-up line free from any convention, which invites you to experiment by revealing your own personality.

gal1
gal2
gal3
gal4
gal5
gal6
gal7
gal8
gal9
gal10
gal11

Popular by topic