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Full immersion in the world of Lancaster to celebrate 70 years of innovation in the world of sun protection and skincare: we went to the Principality of Monaco to discover the latest secrets and the history of a "royal" brand
A long love story between Lancaster and Monaco: the brand was born in 1946 in a small factory overlooking the bay in French Riviera. Historically very tied to the territory Lancaster has distinguished itself over time for the care and technological innovation and, even today, its roots remain in this enchanted place.
Another important milestone in the history of the brand is the year 1970 when the brand becomes the official supplier of the Princess Grace of Monaco, an iconic figure who ferried Lancaster into the world of the stars.
But Lancaster is not just glamor: it is, above all, an in-depth study of skincare and SPF protection formulas. In 1971 the expertise of solar products with the classic unmistakable fragrance begins.
Over time, more and more protective and active ingredients for the skin have been introduced into skincare textures and sunscreens.
In the first case with the use of retinol since the seventies up to today's cellular elixir technology that protects and helps the skin's DNA.
In the second case from 2012 with the activation of protective filters that block infrared rays and - recently and the very latest generation - with the creation of full light technology.
It is a mixture of protective elements that not only shield the epidermis from the classic UVA UVB and infrared rays but that protect it from visible light or the set of any light source that our skin encounters daily. We simply think of the light emanating from the screens of smartphones, tablets, computers, neon.
"The solar spectrum includes different types of rays that differ from each other in their energy and our full light technology has managed to act on multiple levels of protection"
Dr Olivier Doucet, Vice-President Research and Development Division of Lancaster Laboratories
Lancaster: 70 years of protection and technological innovation
texts by Daniela Losini - photographic collage by Simona Rottondi
ph. Getty Images / Daniela Losini / Lancaster Press Office